I learned SEO while I was still an officer in the US Army. It was actually by accident…
My buddies and I tried to start a tattoo removal clinic at Fort Bragg. I designed our first website and was immediately hooked with SEO, digital advertising, and local marketing.
Although we couldn’t get the business off the ground (due to certain laws), I fell in love with everything related to online marketing, SEO, and website optimization. It became my passion and I spent hours everyday studying and putting what I learned into practice.
It spread from simply doing it for my own business to helping other business owners. I fell in love with the ability to help business owners succeed by getting them found online. It’s funny, my mission has always been to serve others’ missions...
When I was in the Army, I used to dig up IEDs to make sure other Army units could travel safely down the road. My job was to ensure that their mission was a success.
It’s the same with digital marketing.
I fell in love with it because I’m serving the business owners’ mission. I’m clearing the path for their success. I’m helping them get paying customers in the door.